Sponsorship Opportunities

Advertising and Print Materials

In Orange County, there is only one opportunity all year to reach the educated, affluent audience that a PGA Tour-sanctioned event delivers. The Toshiba Classic offers several avenues to reach this key demographic, including print advertisements, on-course signage and direct, personal exposure.

Pairing Guide
The pairing guide is an indispensable part of the tournament experience for fans who want to find their favorite players on the course. Printed daily, Wednesday through Sunday, pairing guides provide that day's tee times to all fans in attendance. Ads are strategically placed to maximize exposure.

Course Guide
The course guide is an innovative information guide at the Toshiba Classic that contains a course map, parking and shuttle information and other Champions Tour news. There are only four ads on course guides, which is given to the general public and delivered to sponsors and their guests. The course guide also serves as a hospitality-venue map for all sponsors folds neatly into any pocket.

Tournament Magazine
The tournament magazine is the official source of news, player bios, tournament history and riveting feature articles about the Toshiba Classic. This full-color publication is distributed free to all who enter the tournament admission gates and is often kept as a souvenir or used for autographs.

Ticket Backs
The Toshiba Classic will produce more than 70,000 tickets, making ticket back advertising one of the best ways to get your message into the hands of spectators. Tickets are typically distributed weeks in advance of the tournament, which gives your ad a considerable shelf life. Ticket backs are also ideal for coupon ads.

Ticket Jackets
Advertising on the ticket jackets is a great way to reach a tightly focused, high-end audience of tournament sponsors and their guests. The tournament sends out thousands of ticket packages, all wrapped in ticket jackets that include maps, parking information and just one advertisement.

Parking Passes
The ad on the back of the parking pass stares your audience directly in the eyes while it hangs from a rearview mirror. This advertisement reaches a core audience of tournament sponsors who receive preferred parking. Parking passes are distributed well in advance of the tournament.